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Explore our collection of articles to discover valuable insights on business management, public relations, and digital marketingβall designed to Elevate your business to the Next level. Be sure to subscribe to ELEVATED NEWS and stay ahead with updates on our latest content!
Define Your Ideal Customer Persona
For marketers and business owners with an innate sense of their target market and audience, pinpointing their ideal customer isnβt always straightforward. To simplify the process, they should examine their existing customer base and answer the basic questions: who, what, when, where, why, and how.
Trust Your Instincts
Any customer-facing role is at risk of landing a toxic client. Business leaders and marketers must evaluate prospective customers as they would prospective employees during the hiring process. They should assess the individual for cultural fit and identify undesirable personality traits and mannerisms contradicting their organizationβs values and growth objectives.
Now is the Time to Reframe Your Competitive Strategy
Direct competition is no longer the main factor a business should consider critical to remaining relevant. A brandβs business strategy must continuously evolve to compete across industries on the basis of customer experience.
Best Practices for Keeping Your Inventory βEvergreenβ
Since the onset of the pandemic, weβve experienced significant disruptions in the global supply chain. No business, whether product or service-oriented, has escaped the impact of limited products or component availability and long lead times. Now is the time, more than ever, to re-think sourcing, stocking, and sales strategies.
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