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Find useful resources here on various business management, public relations, and digital marketing topics that will ELEVATE your business to the NEXT level. You can also sign-up for ELEVATED NEWS to be the first to receive news of our latest articles.
Should You Let AI Bots Crawl Your Website?
Business owners are faced with a decision whether to allow ‘AI bots’ to crawl their website data. Because websites are a valuable digital asset that can enhance company value, businesses should carefully consider the opportunities and risks of exposing their data to AI bots.
Monetize Your Squarespace Website
Both small businesses and nonprofits alike should be leveraging their websites as a passive source of income. Your website represents one of your less costly annual expenses - and it provides an opportunity to generate a high return on investment. Learn how your retail-based business can optimize your Squarespace e-store - and keep your inventory in sync with your physical storefront.
Comparing Google & Squarespace Analytics
If you feel overwhelmed by website analytics, you’re not alone. We regularly receive questions from our clients about the differences in the various analytics platforms. This article compares Google Analytics, as the largest analytics platform, to Squarespace Analytics, a popular website builder (and one upon which we’ve focused). We recommend that you use both platforms to derive actionable insights from website traffic.
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